About Stephanie Gaspary

Stephanie Gaspary joined CareerBuilder’s corporate marketing department in 2006 as the manager of the marketing communications team. She was responsible for launching CareerBuilder’s first employer blog, The Hiring Site, and was an early champion for using social media as a communications channel to reach both our employer and job seeker audiences. In 2010 she was promoted to director of social strategy and creative services, overseeing CareerBuilder’s 100+ social accounts, establishing social listening and engagement strategies and leading creative execution for both corporate and consumer audiences. Within this role she was able to reshape how we messaged our consumer audiences, knowing many were seeking new opportunities in a very uncertain job market. Stephanie has the ability to understand our customers’ needs and create opportunities to share the CareerBuilder story with any audience through clear and meaningful communication, creative strategies and branded execution to maximize awareness, generate preference and incite action. In Stephanie’s current role, managing director of content strategy, she continues to streamline how we message, educate and interact with job seekers, through our public marketing and communication channels and our paid client services portal channels. Stephanie is also responsible for consumer products, looking for new opportunities to present relevant offers to job seekers throughout their career lifecycle. Stephanie holds an Master's in Business Administration and a Master's in Management - both from North Park University. Connect with Stephanie on Twitter at http://twitter.com/sgaspary or on LinkedIn at http://www.linkedin.com/in/sgaspary.

Trackbacks

1. Productivity, Compensation, and Retention Top the List of Employers’ Staffing Challenges, Says New CareerBuilder Survey | The Hiring Site says:

   February 1, 2010 at 3:09 pm

   [...] of employers also expressed concern about the difficulty of strengthening their company’s employment brand after layoffs or [...]
2. Freshers Yaar! » Blog Archive » Productivity, Compensation, and Retention Top the List of Employers’ Staffing Challenges, Says New CareerBuilder Survey says:

   February 2, 2010 at 3:27 pm

   [...] of employers also expressed concern about the difficulty of strengthening their company’s employment brand after layoffs or [...]

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