Comments on: CareerBuilder’s Top Ten Best Practices for Using Social Media as a Recruitment Tool

By: Ginger Dodds

Ginger Dodds — Sun, 26 Jul 2009 02:07:24 +0000

All very good points when it comes to using SM as part of your recruitment and retention plan. One thing to point out, though, is the popular misconception that social media is “Free.” Sure, there is no charge right now to create your Twitter profile or your Facebook fan page, but time = money. It takes time to learn how to use the sites, to set up profiles that will attract and engage potential job seekers and time to converse with fans and followers. Have you identified a person or team of individuals that can take time away from their current tasks during their work day and spend that on social media? How does that translate into dollars for your company? Having a social media team or a community manager is going to require time on a daily basis.

By: TOP 10 WAYS TO CREATE AN ACTING CAREER: THE SOCIAL MEDIA WAY-PART I « ACTING 2.0

Sun, 19 Jul 2009 15:44:23 +0000

[...] foreign to many people who aren’t familiar with what it has to offer. I decided to explore Career Builder’s suggestions and apply them to an acting [...]

By: TJ Haygood

TJ Haygood — Tue, 30 Jun 2009 21:42:34 +0000

Great article! We are finding in our organization that typically those who are in their mid 40s and younger seem to thrive more on the many avenues social media provides in order to stay connected. Is this typical of other business experiences or are our findings unique to our market place?

By: Vince

Vince — Tue, 30 Jun 2009 20:25:03 +0000

This is a really great top ten list. I think mastering one or two social media tools is the best advice. A lot of people just spread themselves too thin and end up being a jack of all trades but master of none, which really does not serve your long-term goals very well. I think different social networks work better for different kinds of jobs and there may be some trial and error before you can settle on the one that works best for you. Anyone can post their own list to our site http://www.toptentopten.com/. The coolest feature is you can let other people vote on the rankings of your list.

By: Geoffrey Toffetti

Geoffrey Toffetti — Tue, 30 Jun 2009 19:09:17 +0000

Great comments everyone. For those organizations just delving in to the social media world I would add to Stephanie’s comment and say that you need to identify an evangelist within your organization to drive awareness and commitment. If you are reading this you may be that person!

There is certainly a gap in the market now between those who have heard of social media and those who utilize it to drive revenue. It can take the passion and energy of one person to get the needle moving.
Good luck!

By: Troy Drahos

Troy Drahos — Tue, 30 Jun 2009 16:35:37 +0000

I agree with the list and Stephanie’s comment. It is necessary to have a focal point in your organization to target this strategy. Focus and consistancy is very important.

By: Stephanie Huff

Stephanie Huff — Tue, 30 Jun 2009 16:10:56 +0000

Also, I would also suggest to have one specific person or one specific team manage or head up the social media responsibilities. It is important to uphold company brand and standards while sharing a consistent message across or mediums.

By: Stephanie Gaspary

Stephanie Gaspary — Mon, 29 Jun 2009 09:40:10 +0000

Thanks Michel. You are very right. Time and effort are two huge pieces not to be overlooked.

By: Michel Rijnders

Michel Rijnders — Fri, 26 Jun 2009 15:57:03 +0000

Good list of basic thoughts for stepping into social media! I would like to add “time and effort”. Social recruitment takes more time and effort and you must be willing and able to invest without direct results on short term. Social recruitment is mainly investment in longer term profit.