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Social Media Infographic: Job Seeker Perceptions and Expectations

Personified, a division of CareerBuilder, recently surveyed more than 2,500 active and passive job seekers nationwide across industries.

Here’s what we found:

  • Comments made on social media sites can impact how that company is viewed as a potential employer
  • Interacting with organizations on social media gives individuals a closer look at an organization as a potential employer
  • Information individuals would like to see on social media that they cannot find through other venues: Inside information about the company (e.g., how employees like working there, questions and answers, culture)

Social Media Infographic: Job Seeker Perceptions and Expectations

Stephanie Gaspary

About Stephanie Gaspary

Stephanie Gaspary joined CareerBuilder in 2006 as the small business marketing manager, developing marketing strategy and sales support initiatives. In 2007 she took a position as sr. manager of marketing communications, leading the business communications team, including strategic management and execution of The Hiring Site. In 2010 Stephanie was promoted to director of social strategy and creative services. Her day-to-day focus is on delivering results-oriented communication that connects with CareerBuilder’s job seeker, employer and recruiter audiences to help increase engagement, awareness, support sales, and drive revenue. Stephanie holds an Master's in Business Administration and a Master's in Management - both from North Park University. Connect with Stephanie on Twitter at http://twitter.com/sgaspary or on LinkedIn at http://www.linkedin.com/in/sgaspary.
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