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Case Studies > Employment Branding > Sourcing > Talent Acquisition

Make Your Company the Star of the Show with CareerBuilder’s New E-Book

Recruiting with Video eBookRecently, CareerBuilder released its new e-book,Streaming Talent: Using Online Video to Create a Virtual Candidate Experience, Differentiate Your Company and Recruit Top Talent. 

Video may have killed the radio star, but don’t judge it too harshly. When it comes to recruitment, more employers are finding that video is an increasingly powerful resource.

Online video is the fastest growing medium for consuming content, and companies are investing in video to help them attract better candidates, brand themselves as an employer of choice, differentiate themselves from their competitors and create a more efficient recruiting process.

Learn the secrets to their success with this quick-and-easy guide to creating and promoting your own online recruitment videos.

  • See the latest findings about the influence of online video in decision-making
  • Understand the benefits of implementing online video into your recruiting efforts
  • Learn best practices for creating recruitment videos
  • Overcome the challenges to creating recruiting videos – before you even start
  • See real-life examples of recruitment videos from top employers
Mary Lorenz

About Mary Lorenz

Mary is a copywriter for CareerBuilder, specializing in B2B marketing and corporate recruiting best practices and social media. In addition to creating copy for corporate advertising and marketing campaigns, she researches and writes about employee attraction, engagement and retention. Whenever possible, she makes references to pop culture. Sometimes, those references are even relevant. A New Orleans native, Mary now lives in Chicago, right down the street from the best sushi place in the city. It's awesome.
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