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Does this Catchy ‘I Quit!’ Video Hit too Close to Home?

Employees say "I quit!"Employees resign from their jobs in different ways. Some swear at those around them, grab a few beers and jump out of a JetBlue plane’s emergency slide. Some close down a store at the mall and post a very public notice at the entrance shaming the boss. Some even fake resign – you know, just to gain their 15 seconds of Internet notoriety.

And then there’s this catchy new dance video that may not ever make it to the Billboard’s Hot 100, but is going viral on YouTube as we speak. Thus far it’s racked up nearly 6 million views and counting. It stars a young average-Jane writer jamming out to Kanye West’s “Gone” while alone in her office at 4:30 a.m.

In the sub-text of the video, Marina Shifrin expresses her specific frustrations about her boss and her job — all while doing what in my opinion is a somewhat modest form of twerking — and then proceeds to quit in style.

This brings up an interesting dilemma for employers. (No, not that they need to hire employees who can’t dance.) But the fact that many younger workers who feel mistreated or misaligned with their company’s vision aren’t going to sit on the sidelines anymore – they’re taking action. Consider the fact that 60 percent of millennials are leaving their dream jobs.

Click here to see why and, more importantly, what YOU CAN DO: “Why Are 60% of Millennials Leaving Their Dream Jobs?

If nothing else, it’s important that you consider taking a more proactive stance to retaining millennial employees.

We want to hear from you: What do YOU think is causing the millennial exodus – and what is your company doing to retain these employees? What’s your take on this video? Have you seen crazier resignation tactics? Comment below or drop us a tweet or a Facebook post.

And, if you’re curious how Shifrin’s former company responded to her video, check out Next Media Animation‘s response below. Will this rebuttal become the next viral recruitment video?

Deanna Hartley

About Deanna Hartley

Deanna Hartley is a senior copywriter and community manager on the creative services team at CareerBuilder, where she writes about issues that are top of mind for employers and recruiters – including talent acquisition, employee engagement and retention. An avid social media user, Deanna is the face behind @CBforEmployers on Twitter as well as CBforEmployers’ Facebook and Instagram pages, so it’s easy to stay connected with her. Prior to joining CareerBuilder, Deanna was a senior editor for the Human Capital Media Group, publishers of Talent Management, Chief Learning Officer, Diversity Executive and Workforce Management magazines. Deanna holds a master’s degree from Northwestern University’s Medill School of Journalism. She loves caffeine, social media, pop culture and dogs – though not necessarily in that order.


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