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Talent Factor > Talent Network

Only 38 Percent of Employers Continuously Recruit

Though 80 percent of employers claim they are concerned about a skills gap, it would seem as if employers would always be “on” looking for new talent. And yet only 38 percent of employers continuously recruit throughout the year for positions that may open up down the line, according to a new CareerBuilder survey.

Tight budgets and limited resources play a role in employers’ reluctance to invest in continuous recruitment; however, the investment can pay off in the long run, according to Kelly Kudola, Americas recruiting manager for Kelly Services. “Pipeline management and proactive recruiting will only save time in the back end,” Kudola said in a statement for the study’s press release.  Findings from the survey support this claim: Sixty-five percent of a subset of human resources managers who continuously recruit say the tactic shortened their time to hire, and 54 percent said it lowered their cost per hire.

To aid its continuous recruitment strategy, Kelly Services uses CareerBuilder’s Talent Network solution. Prospective candidates can easily complete a profile and submit a résumé regardless of whether there is an immediate opening suiting their skills and experience.

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Mary Lorenz

About Mary Lorenz

Mary is a copywriter for CareerBuilder, specializing in B2B marketing and corporate recruiting best practices and social media. In addition to creating copy for corporate advertising and marketing campaigns, she researches and writes about employee attraction, engagement and retention. Whenever possible, she makes references to pop culture. Sometimes, those references are even relevant. A New Orleans native, Mary now lives in Chicago, right down the street from the best sushi place in the city. It's awesome.
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