Recruitment Tips, Employer Trends, and Hiring Insights from CareerBuilder

+Kristin Clifford

Kristin Clifford Kristin Clifford is a marketing professional and pop culture enthusiast. Follow her on Twitter at @kristincliff.
Christmas Vacation

Don’t Get Scrooged: 6 Management Lessons from Classic Holiday Films

Holiday movies are about as unavoidable this time of year as recycled fruitcake and awkward family photos, and it’s far too easy to get sucked into a holiday movie-watching marathon; however, there’s no reason you can’t learn a little something while enjoying your favorite seasonal films, too. After all, many of these holiday movies actually hold lessons for managers. Or, more specifically, lessons for managers on how not to manage employees.  Continue reading >>

By in Talent Management

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Management Lessons From Our Favorite TV Detectives

From Murder, She Wrote to any number of Law & Order iterations, the supply of television detective shows is never in short order, though it’s not hard to see why: America loves its fictional detectives. Though these characters may be quirky in their own right, there is something undeniably relatable about them.

They even hold some surprising lessons for managers when it comes to leading a team of employees. Continue reading >>

By in Leadership Development, Talent Management

Time-Management

The Multi-Tasking Manager: 5 Tips for Better Time Management

Picture this: You’re managing a team of eight, and each one of them is working on multiple projects. As their leader, you’re challenged with not only ensuring the completion and quality of their work, but completing your own separate to-do list. So how can you possibly find the time to accomplish everything you need to do?

Time management is something with which we all struggle, especially when we’re constantly juggling multiple projects. Continue reading >>

By in Leadership Development

Back to School

Back to School Tips for an A+ Recruitment Strategy

Right now, students everywhere are returning to school with renewed energy and curiosity; however, they’re not the only ones with the opportunity to begin anew. The start of a new season marks the perfect time to think about revitalizing your recruitment strategy with the following “back to school” tips:

    Ensure you have the proper supplies. Every student needs fresh supplies to equip themselves for the coming school year, such as notebooks, textbooks and laptops.
Continue reading >>

By in Candidate Sourcing, Staffing & Recruiting, Talent Acquisition

Perfect Candidate

Three Ways to Ensure You Don’t Lose the Perfect Candidate

Often, the hunt for the perfect candidate can be long and arduous. So when the right candidate walks in, you know – and you want to snag them quickly.

Chances are, if the candidate is talented and personable, with all the right skills for your industry, they’re very much in demand. How can you ensure you’re the one they choose?

Securing the Perfect Candidate
    Move quickly: In today’s job market, there’s a wealth of qualified candidates eagerly applying for open positions.
Continue reading >>

By in Talent Acquisition

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Are You Ready for Some Office Football?

In a typical football game, each team has 11 players on the field and at least 50 more suited up on the sidelines. That’s a lot of people to manage! The players all need to have highly developed specialties, and football coaches are always on the lookout for athletes who can fill these roles perfectly.

When you’re hiring, experience is very important. Continue reading >>

By in Candidate Sourcing, Social Media, Talent Acquisition

Are you listening to your social media sites?

You Can Talk and Listen at the Same Time

Many companies are making great strides in social media recruiting. This is good – social media is an excellent place to find passive and active candidates, and connect with them on a more personal level. In addition to talking on social media, are you listening? Listening is a key strategy for engaging with individuals on social media. In order to maximize the benefit, you should follow these steps to listen efficiently.
  1. Comb through reviews on social media and job feedback sites.  In addition to your Facebook and Twitter accounts, sites like Jobitorial (formerly Jobvent) and Glassdoor can help you figure out if your employment branding strategies are working. Jobitorial and Glassdoor feature anonymous reviews of your company from employees and potential employees. Jobitorial offers employee perspectives, and Glassdoor gets further in-depth by including salary information, interview feedback and more. Both sites offer rankings one through five.
  2. Look for negative and positive patterns. Do employees consistently feel that the benefits are great? Do they think the interview process was lengthy and cumbersome? Are the salaries fair? Track these patterns and make adjustments internally, if needed and feasible. To be even more strategic, check in on specific dates and update your spreadsheet or tracking document to see how things have changed.

By in Candidate Sourcing, Employment Branding, Social Media, Talent Acquisition, Talent Management

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Missoni for Target: Applying Retail Marketing Tactics to Your Recruitment Strategy

Earlier this month, Target retail stores and its online site were overrun with activity from customers desperate to own a piece of squiggle-patterned luxury at a bargain price. On Sept. 13, famed Italian house Missoni launched a line exclusively for Target, and everybody wanted in. The Internet traffic caused Target’s website to crash, and the Missoni line was essentially sold out in a few hours. If you visit the website today, you will see most items are listed as “out of stock.” It’s interesting that even in today’s economy, when many people are tightening their purse strings and have less disposable income, they still turned out in droves to spend on this collection, which, while affordable, is not comprised of necessities. People are even taking advantage of the craze by reselling the items on eBay at outrageous prices! The consumer enthusiasm was (and still is) certainly driven by hype and Missoni itself, but Target did a lot to ensure that the line would be well-received. Though they made some mistakes , there are still nuggets of information to be mined from this situation – namely, building excitement without creating disappointment. How can you apply the good pieces of Target’s tactics to your recruitment strategy?

By in Talent Acquisition

Emily Post's Etiquette, 17th Edition

Six Concepts Brands Should Understand About Social Media Etiquette

Emily Post's Etiquette, 17th EditionIn my work as a social media community manager for various companies, I spend a lot of time on the different platforms, and, oftentimes, even my less-than-delicate sensibilities are shocked. It’s no surprise that people on the Internet are ruder and cruder than they are in real life – they feel protected by the lack of face-to-face interaction in cyberspace. Nonetheless, when I see the expletive-laced, all-caps, or just plain aggressive posts some people make, I can’t help but think, “Do you email your mother with that keyboard?” Not only that, but some brands seem to feel that social media is their own personal sales playground. Companies with carefully executed TV, radio, and print ads as well as eye-catching promotional campaigns think nothing of spamming fans on social media with sales pitch after sales pitch, ignoring questions and customer service issues. They’d never do this in person or over the phone, so why is it OK to be rude on social media? It’s not. Lately, I’ve been desperately seeking politeness, so I turned to the definitive source – Emily Post. More specifically, an updated version of her most famous book: Emily Post’s Etiquette: The Definitive Guide to Manners, Completely Revised and Updated, by Peggy Post. The book is dictionary-sized, but it’s definitely a great reference to have in your home for situations ranging from how to behave in the office to how to wait in line at the ATM and how to politely turn down a wedding invitation. Here, I’ve taken some of the tips for everyday etiquette and applied them to social media for businesses. Standard Courtesies: The Posts recommend using standard courtesies when presenting the “public you.” For companies and businesses, let’s just consider your Facebook and Twitter accounts to be the public you as well.
  1. “Keep your voice volume to a reasonable level.” In social media terms, this means don’t post in all caps, with 10 exclamation points. Your fans followed your page because they like your brand – half the battle is won! You don’t need to sell to them – you need to engage them. Don’t post excessively, and think carefully about whether your post is relevant, fun, and social. Talking loud and often in person isn’t always the way to engage, and it won’t work on social media either. With engagement, sales and/or employee applications will come.
  2. “Keep your language clean.” It should go without saying, but many people post curse words, foul language, and even direct threats on public forums like Facebook and Twitter. If your brand’s fans are posting aggressive complaints or foul language, don’t stoop to their level. Many companies find themselves in a terrible position when they unleash their snark on fans. For a primer on what not to do, see Nestle – it caused quite a ruckus last year. It’s hard to tell in writing if you’re being snarky or not. So unless it’s a really strong brand identifier for your company, keep the sarcastic comments to a minimum, even if they’re in jest. The risk of offending someone is too high. In addition, do your fans the courtesy of writing well – grace them with grammatically correct and fun-to-read posts.

By in Social Media

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