In a typical football game, each team has 11 players on the field and at least 50 more suited up on the sidelines. That’s a lot of people to manage! The players all need to have highly developed specialties, and football coaches are always on the lookout for athletes who can fill these roles perfectly. Continue reading
+Kristin Clifford
Kristin Clifford is a Senior Consultant at CareerBuilder. She has been with the Social Media Team since February 2010, and has worked on many projects across various industries. Kristin has extensive experience working with clients in the healthcare, tax, and staffing industries. Kristin has helped develop her clients’ social media presence, lending warmth and personality to brands that were formerly faceless in social media. A current client said of her work: “Kristin has done a great job to help build and advance our company's Facebook page. I enjoy working with her.” Prior to joining CareerBuilder, Kristin worked for six years as a marketing and communications manager at a global non-profit organization for the IT industry. During her time there, Kristin touched many aspects of marketing and communications, including newsletter production, collateral creation, fulfillment, graphic design, event marketing and creative campaigns. Her techie past belies her creative streak – Kristin loves to write and uses her creativity and ideas to her clients’ benefit. Kristin earned her B.S. in journalism from the University of Illinois, Urbana-Champaign and is set to (finally!) complete her M.S. in Integrated Marketing Communications from Roosevelt University in December 2011. She also has a love for public speaking and has won a Toastmasters competition or two. She’s kind of a big deal.
http://twitter.com/kristincliff; http://www.linkedin.com/in/kristinannclifford Missoni for Target: Applying Retail Marketing Tactics to Your Recruitment Strategy
- September 26th, 2011
- 6 Comments
Earlier this month, Target retail stores and its online site were overrun with activity from customers desperate to own a piece of squiggle-patterned luxury at a bargain price. On Sept. 13, famed Italian house Missoni launched a line exclusively for Target, and everybody wanted in. Continue reading
Six Concepts Brands Should Understand About Social Media Etiquette
- May 17th, 2011
- 3 Comments
In my work as a social media community manager for various companies, I spend a lot of time on the different platforms, and, oftentimes, even my less-than-delicate sensibilities are shocked. It’s no surprise that people on the Internet are ruder and cruder than they are in real life – they feel protected by the lack of face-to-face interaction in cyberspace. Continue reading
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