Stephanie Gaspary
Blog entries by Stephanie Gaspary 
CareerBuilder Launches Its SHRM 2009 Virtual Experience Site
June 26, 2009
After close to 12 months of planning, SHRM 2009 is finally upon us. SHRM is always an exciting time for us, and it’s our largest event to interact with customers and prospects. Once again we’ve tried to pull out all the stops to ensure everyone has a great experience. SHRM is not only a time to educate employers on our evolving solutions designed to drive business success in this changing economy, but also a time to kick back and have some fun. This year the CareerBuilder team is also packing in time to give back to the local New Orleans community alongside other SHRM attendees, by working with Beacon of Hope to rebuild homes in Gentilly, LA.
With all the activity over the next few days, we built a virtual site to keep you up to date with everything happening at the CareerBuilder booth and the conference as a whole. This site is designed for all of you at the SHRM conference, and all of you who were unable to make the trip this year.
- Categories: Events
CareerBuilder’s Top Ten Best Practices for Using Social Media as a Recruitment Tool
June 25, 2009
Social Media works because it humanizes your company, engaging your audience in a more direct way than with other recruiting mediums.
Here are some tips to think about as your analyze the social media aspect of your recruitment strategy:
- SET A GOAL: Setting a strategy before implementing tactics is critical to any business initiative. Before you dabble in social media, ask yourself if branding and awareness, client lead generation, candidate pipelining, candidate or client communication, or employee engagement is your aim.
- MASTER ONE MEDIUM: Many companies believe social media is an all or nothing adventure. However, the best approach is to start with one site. Head to your top pick and get comfortable with the interface and its unique features. It takes time and dedication to plan and follow through on posting new materials, developing a user base, etc.
- MANAGE YOUR ONLINE REPUTATION: Social media is all about word-of-mouth marketing. Share success stories, from an employee’s perspective, about working with your organization. Highlight your unique knowledge and share useful information with candidates that they will share with others.
- CREATE A USER EXPERIENCE: Social media is about creating an open dialogue and building relationships with others, with the end goal of creating an active community. You don’t want one-hit wonders; you want to start conversations that engage your audience and keep them coming back for more.
- Categories: Employee Attraction, Social Media
- Categories: Events
- Categories: Economy, Employee Attraction
- Categories: Contest, Fun and Games
- Categories: Awards, Employee Attraction
Check out what CareerBuilder has in store for SHRM 2009
June 2, 2009
Come experience an exciting roundup of events, games and learning opportunities at CareerBuilder booth #2037. To see the full schedule, vist: www.careerbuilder.com/SHRM2009.
Think the stimulus plan doesn’t affect you? Think again…
March 10, 2009
With the passage of the $787 billion Economic Stimulus Package, the government plans to help Americans create or preserve approximately 4 million jobs over the next two years. While many of these jobs will focus on certain industries, the suppliers, vendors, and other providers that work with these companies will feel the effects of this plan as well.
How can your business take advantage of the stimulus plan in order to create more revenue and more jobs? What about your customers, clients, or business partners?
CareerBuilder Announces the Winner of its “Build My Dream Team” Ad Headline Contest
February 12, 2009
Congratulations to the winner of CareerBuilder’s 2008 “Build My Dream Team” Ad Headline Contest: Rob Kiely of Marietta, GA. See his winning submission in the March 2nd issue of Business Week.
CareerBuilder.com is a Hitwise Number 1 Award Winner
October 23, 2008
It was announced today that CareerBuilder.com ranked No. 1 based on market share of visits among all US websites in the Hitwise Business and Finance – Employment and Training industry for the quarter ending July – September 2008. To give you some background, the Hitwise No. 1 Award recognizes websites from over 160 industries that are leaders in their industry.



