- March 10, 2009
- 3 Comments
Ad Age 3-Minute Video: On the Recession’s Silver Lining
Andrew Benett, Euro RSCG Global Chief Strategy Officer, is writing a book called “Good for Business: The Rise of the Conscious Corporation.” Sound too good to be true? Well, don’t spit out your coffee just yet. Take a look at Ad Age’s 3-Minute Video here and check out what Andrew has to say about the economy, necessary changes companies will make, the current infusion of talent, and the future of business.
You can also click the link below:
http://link.brightcove.com/services/link/bcpid1370868150/bctid15172905001
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- Categories: Economy, Employer Advice, Innovation
I can’t help but feel that Bennett is several years behind. We heard most of his comment in the Digital Economy by Don Tapscott — some of it word for word — and that book was written in 1995!
Thanks for the feedback, Sarah. I’d be interested to hear if others agree with your sentiment?
Consumer condifence is at an all time low and the silver lining is that companies will be forced to act with intergity and trasparency to sustain.