Job hunting can be a frustrating process especially if you have no idea whether the employer made a decision or even saw your application. The vast majority (75 percent) of workers who applied to jobs using various resources in the last year said they never heard back from the employer, according to a nationwide CareerBuilder survey.
While this speaks to the challenges of finding employment in a highly competitive market, it also brings to light negative implications for today’s employers. Candidates who have had a bad experience when applying for a position are less likely to seek employment at that company again and are more likely to discourage friends and family from applying or purchasing products from that company.
Just How important is it to acknowledge every job applicant?
Eighty-two percent of workers expect to hear back from a company when they apply for a job regardless of whether the employer is interested. Nearly one-third (32 percent) of workers said they would be less inclined to purchase products or services from a company that didn’t respond to their application.
How your employment brand is presented to job seekers from the moment a job is posted can have a lasting effect not only on your ability to acquire talent, but your business overall. If limited resources and large volumes of applications prohibit a customized response, at the very least, set up an automatic reply with a quick note on the time frame of hiring, so the candidate knows you received his/her application and is aware of your hiring timeline. Keep candidates informed about the timeline for interviews and when you will make the decision, and always make sure to follow up with candidates who ultimately weren’t chosen after an interview.